Logo Makeover Contest Winner!

March 15, 2010

We want to thank all of you that came to see us at the ProDPI booth at WPPI. It was so great to meet you all and we hope you enjoyed our presentation. For those of you who were unable to make it, here is the winner of the Logo Makeover Contest! We would like to show you the logo that was submitted and what we did for the redesign. Congratulations to Tiffany Hines of Hinesite Photography! The issues we had with this logo submitted were: The font is barely readable. Should never include the date as part of your logo, does not allow it to have longevity. Tiffany described her style as simple, yet this logo is a very complex Old English font. No color or personality. The new logo is simple and easy to read. We decided to use color to define the play on words that is her business name. She said she likes retro design so we infused a bit of retro style with the rounded sans serif font and circle elements. She does natural light photography and the colors we chose are bright natural colors. The new business card is simple and clean. No need to include a ton of information on your business card. All your contact info should be on your website. You want them to go there and see your work first and then contact you from there. In our new Platinum Section at The Shoppe we have Pre-Made logos for sale. We also have very custom looking full branding packs. Having all of your marketing materials match is very important so that people can remember and recognize you. The more they see your brand, the more likely they are to contact you! Thanks to all who participated in the contest!

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